From trends to concepts: success strategies for the modern grocery retail industry.
The retail industry is constantly facing new challenges worldwide. For a steady growth, it must respond promptly to the latest market, consumer and product trends such as health & nutrition, naturalness & sustainability, digitalisation and convenience. In order to create unique selling propositions and optimise their offerings, the retail industry is increasingly relying on private label assortments to increase customer loyalty and offer fascinating shopping experiences – whether stationary or online.
The secret of success lies in recognising the latest trends and implementing them quickly – from development to production and marketing. The close cooperation with private label producers in the food and beverage sector enables the implementation of cross-goods group concepts.
Your partner for private label concepts.
We supply unique product solutions that are individually tailored to the requirements of food retailers and private label producers. Our strategic approach is to focus on the entire product range or individual product categories rather than just individual products.
Döhler expertise
Due to many years of experience in the food and beverage industry, we are able to recognise changes and trends at an early stage and quickly develop individual product solutions.
Why Döhler is the right partner for you:
- Many years of experience with private labels
- Monitoring and analysis of global and local market trends as well as private label trends
- Category management approach: assortment analyses, gap analyses and assortment comparisons
- Derivation of tailor-made recommendations for the continuous optimisation of assortments
- Close cooperation with private label producers
Döhler’s comprehensive portfolio.
Turn your next private label product into a real market success with us!
We offer you integrated product solutions and services for the entire range of beverage and food concepts and support you at every stage of the value chain – from the procurement of the best raw materials to the production of the end product.
Use our natural ingredients and ingredient systems to create products with outstanding Multi-Sensory Experiences for your customers and benefit from our global network of selected co-packing partners.
